November 22, 2023 | The Great Exhale™ Wins Two Silver Awards in the 2023 MUSE Awards
In Season 2 of the Muse Creative Awards, the Black-owned company emerged a dual victor. The brand identity project that earned the company this victory was led by its Founder, Lisa Hurley, and created by Rose Reynolds, Creative Director of RoseReynolds & Co.
August 22, 2023 | The Great Exhale™ Unveils a New Logo and Brand Identity
The new design showcases a signature brand mark, bespoke word mark, and an updated color palette. The brand colors include brown as a nod to the community the company serves, and green to signify the brand's commitment to supporting their members' healing, evolution, and relaxation.